Digital Marketing Specialist

Direct message the job poster from Warnakala Studios

Warnakala Studios is a creative hub specializing in the content and education industries, committed to producing high-quality content and fostering a skilled and knowledgeable community. Based on a foundation of creativity and continuous learning, the team is passionate about innovation and inspiring growth. Warnakala Studios embraces the motto "To creativity... and beyond!" as it seeks to make a meaningful impact in the creative landscape.

Role Description

As Digital Marketing Manageris responsiblefor detail-oriented and possesses great analyticalskills to be part of our motivated and driven marketingteam. You will be expectedto prepare,manage andimplementstrategic planning of mediarelations as well askey digital marketinginitiatives / campaigns.

Job Responsibilities

• Develop, manage, and execute marketing strategies across the company’s social media platforms, aligning with team goals and reporting to the Directors.
• Plan and schedule social media content to drive traffic and increase engagement.
• Manage digital advertising campaigns including SEM, analytics, display, social media, andprogrammatic ads.
• Stay updated with digital trends and lead performance marketing and social media teamsto execute data-driven campaigns, optimizing ROI and budget allocation across channels.
• Develop,execute,andmonitorinitiativestoincreaseconversions,revenue,andprofitability through Google Advertising.
• Collaborate closely with the internal creative team, content writers, and web developersto ensure ad campaigns enhance visibility and achieve conversion goals.
• Generate weeklyand monthly performancereportsandprovideanalysisofcampaigneffectiveness.
• Managesocial mediacontentto ensure optimal performance,fresh updates, andleadgeneration.
• Coordinate marketingcampaigns, promotions, anddailyactivities acrosssocial mediaplatforms and company websites.
• Monitor andrespondto daily social media inquiries andfollower comments to maintainhigh responsiveness and client engagement.
• Research, monitor, analyze, and track the effectiveness of content and online campaigns.
• Work collaboratively with cross-functional teams to ensure successful implementation ofmarketing plans and activities.
• Publish product advertisements on social media platforms.
• Follow up with customers and maintain strong relationships.
• Understand the full product range and serve as a product specialist.
• Manage and execute the company’s social media strategy to create relevant and engagingdigital content that communicates brand direction and strengthens online presence.
• Coordinate and participate in marketing events related to the company and its products.

General Function

Qualifications

Seniority level

Employment type

Job function

Industries

Location

Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

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