Requirements
- Diploma or Degree in Marketing, Business, Mass Communication, or related field
- Minimum 2 years of experience in digital marketing, content creation, or social media strategy
- Proficient in SEO, SEM, and SMM
- Familiar with analytics tools such as Google Analytics, Meta Ads Reporting, and TikTok Insights
- Creative and skilled in using CapCut, Canva, Adobe Express, or similar content tools
- Strong copywriting and storytelling abilities in English and Malay
- Able to multitask, manage deadlines, and work both independently and in a team
- Comfortable engaging with influencers, corporate clients, and event audiences
- Proactive, organized, and open to feedback with a problem-solving mindset
Responsibilities
Develop and implement strategic marketing campaigns across social media, email, and digital channelsPlan and produce creative content including photo, video, and copywriting for platforms like TikTok, Instagram, FacebookManage live sessions and product promotion activities online and offlineHandle SEO (Search Engine Optimization), SEM (Search Engine Marketing), and SMM (Social Media Marketing) to increase brand visibilitySet up, monitor, and optimize paid advertisements (Meta Ads, TikTok Ads, Google Ads)Conduct A / B testing, analyze campaign data, and report on marketing performanceRepresent the brand at roadshows, pop-up stores, and promotional eventsPitch and present brand / artiste collaborations to corporate partners and sponsorsPrepare business proposals and manage partnerships with influencers, vendors, and collaboratorsMonitor marketing budget and deliver campaigns with measurable ROISupport seasonal product launches and provide market insights for continuous improvementBenefits
Dynamic and Flexible Working environment.Flexible, creative work environment in the entertainment and fashion industryOpportunity to work with iconic artistes and lifestyle brandsDirect contribution to national campaigns, live events, and brand launchesStaff product discounts and access to exclusive merchandiseAnnual Leave and Public Holiday observe.SOCSOMedical BenefitsBonus / IncrementAdditional Benefits
Allowance ProvidedTraining ProvidedOvertime PaySkills
Market Research Digital Marketing Marketing Strategy Analytics
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