Media Buyer (Chinese Copywriting)

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Media Buyer (Chinese Copywriting)

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Media Buyer (Chinese Copywriting)

role at

FastLaneRecruit We are hiring a

Media Buyer (Chinese Copywriting), remote role

to lead performance marketing efforts for our client, immigration consulting firm. If you are an expert in Facebook / Instagram Ads, can write compelling content in Mandarin, and want your work to have a real-world impact, we encourage you to apply.

Key Responsibilities

Plan, launch, and optimize Facebook and Instagram ad campaigns focused on lead generation Write or oversee emotionally engaging Mandarin copy that builds trust and drives action Develop creative ad concepts, headlines, and landing pages that convert Segment audiences and test various hooks, formats, and content angles Manage lead forms and funnels to capture, qualify, and nurture prospects Analyze campaign performance weekly and provide actionable insights Stay ahead of Meta Ads Manager updates and best practices Work cross-functionally with sales, content, and ops teams to align on lead conversion goals Maintain a marketing calendar aligned with broader campaigns and seasonal trends

Requirements

3+ years of hands-on experience with Facebook / Instagram ads, focused on lead gen Native-level Mandarin writing and storytelling skills (this is a must!) Proven portfolio of high-converting ads, emails, and landing pages Strong grasp of funnel strategy, A / B testing, and audience segmentation In-depth knowledge of Meta Ads Manager (including CAPI, events, campaign structure) Confident in reading data, interpreting results, and optimizing campaigns accordingly Outcome-driven mindset focused on CPL, lead quality, and ROI Able to work independently in a fast-paced, results-driven environment Bonus : Familiarity with creative tools like Canva, CapCut, or similar

Benefits

Performance-based incentives Creative freedom and ownership Collaborative, purpose-led culture

Seniority level

Seniority level Not Applicable Employment type

Employment type Full-time Job function

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