Marketing and Business Development Manager

Marketing and Business Development Manager

Add expected salary to your profile for insights Marketing and Business Development Manager – Meetings, Conferences, Events (MICE) About Us We are a large corporate entity with multiple businesses in property development, property management of malls, offices and event spaces and retail and entertainment management. We currently operate a state-of-the art centre with multiple spaces including spaces for corporate meetings, conferences and events. The Role We are looking for a dynamic and strategic Marketing and Business Development Manager to lead business development, marketing and publicity for our Centre. Reporting to senior management, you will be responsible for building the corporate business, shaping brand strategy, driving business growth within the MICE space, and ensuring impactful marketing and promotion of the events and spaces. This role is perfect for someone with broad experience and deep networks within the corporate MICE markets, strong planning and organisational skills, creative vision, and a passion for marketing. Key Responsibilities Develop and execute marketing and branding strategies to position our Centre as a premier destination for MICE. Build the corporate MICE business for the Centre through leveraging your broad experience and deep networks. Lead and manage marketing and brand messaging across digital, social media, PR, and offline channels. Build and maintain relationships with corporate clients, media, influencers, and community partners. Set and manage the marketing and BD budget, meet agreed KPIs and targets and provide analysis and reports on performance and ROI. Requirements Degree in Marketing, Business, PR, Communications, or related field. Minimum 5 years’ experience, with at least 2 years in a senior role in the MICE industry. Proven broad experience and deep networks in MICE industry and marketing. Strong business development, public relations, planning, organisational, leadership, communication, and stakeholder management skills. Experienced marketing knowledge and skills in above the line, below the line and digital channels. Proficiency in digital marketing tools and analytics including channel marketing on the main social media platforms. Creative, detail-oriented, and thrives in a fast-paced environment. ✨

Join us and be part of building a dynamic and thriving MICE business. Additional Information

Unlock job insights Your application will include the following questions : Which of the following types of qualifications do you have? How many years' experience do you have as a Business Development and Marketing Manager? How many years of digital marketing experience do you have? To help fast track investigation, please include here any other relevant details that prompted you to report this job ad as fraudulent / misleading / discriminatory / salary below minimum wage. Researching careers? Find all the information and tips you need on career advice.

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