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Executive, Digital Marketing
MR DIY TRADING SDN BHDSeri Kembangan, Selangor, Malaysia1 day ago
Job descriptionCreate and execute strategies aligned with brand goals. Provide clear briefs and direction for content development. Oversee content creation and execution. Coordinate campaign development and execution with agencies. Monitor and track campaign performance (ROI, engagement, reach). Analyze data to optimize campaigns and provide performance reports. Manage and support external agencies specializing in KOL and publisher partnerships. Review and approve campaign proposals and content. Integrate KOL and publisher strategies into broader marketing campaigns. Provide regular reports and strategic recommendations to management. Stay up to date on industry trends. Bachelor’s Degree in Marketing, Communications, or a related field Past experience in influencer marketing, KOL management, or publisher will be an added value. Strong understanding of digital media platforms, social media trends, and content creation processes. Excellent negotiation, communication, and interpersonal skills. Analytical mindset with the ability to assess campaign performance and make data-driven decisions. Strong project management skills, with the ability to manage multiple projects simultaneously and meet deadlines. Ability to work independently and as part of a team in a fast-paced environment. Strong relationship-building skills. Strategic thinking and creativity. Results-driven and metrics-focused. HR / 05JD-MKT Highly organized with attention to detail. Adaptability and willingness to stay on top of evolving digital media trends.
Job Description
Manage KOL and Publisher Relationships :
- Build and maintain relationships with KOLs, influencers, content creators, publishers, and agencies.
- Negotiate contracts and ensure smooth campaign execution.
Develop and Implement KOL / Publisher Strategies :
Campaign Management and Performance Analysis :
Agency Collaboration and Oversight :
Strategic Integration and Reporting :
Requirements
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Digital Marketing Executive • Seri Kembangan, Selangor, Malaysia
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