Senior Marketing Executive

Senior Marketing Executive

Location : Kuala Lumpur, Malaysia

Responsibilities

• Responsible for planning and developing the strategic marketing plan for the company.
• Plans and executes all web, SEO / SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains our social media presence.
• Implementing active digital campaigns to develop brand awareness and generate leads using social media platforms, electronic direct marketing (EDM), and website marketing.
• Developing and planning weekly and monthly social media content and calendars.
• Measuring and reporting performance of all marketing activities.
• Brainstorms new and creative growth strategies through digital marketing.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Collaborates with agencies and other vendor partners.
• Evaluates emerging technologies.
• Provides thought leadership and perspective for adoption where appropriate.
• Develop marketing material – via Adobe, Canva or relevant tools.
• Develop short video clip for social media marketing purpose – weekly 1 or 2 videos via any video tools inclusive AI video tools.

Requirements

Seniority Level

Mid-Senior level

Employment Type

Full-time

Job Function

Marketing and Sales

Industry

IT Services and IT Consulting

#J-18808-Ljbffr