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Digital Engagement Executive

Digital Engagement Executive

BusinesslistKuala Lumpur, Kuala Lumpur, Malaysia
8 hours ago
Job description

Overview

  • Supporting the (Senior) Digital Engagement Manager for APAC to implement a digital engagement plan and strategy to deliver against digital engagement and conversion goals for 12 markets in APAC
  • Work with the team to drive owned media traffic and conversion on the websites including organic traffic via SEO, job alert sign ups, website account creation and update
  • Participate in testing in UAT or other test environments for site content and functionalities
  • Carry out PVT testing on the sites after a go-live or functional / bug fix deployment
  • Support any website content updates for all marketing campaigns, SEO or as required by the business
  • Act as an expert contact / trainer for the channel and marketing teams on anything related to the websites and / or new functionalities
  • Have a good understanding of the website infrastructure and how we can optimise the user experience with the use of templates
  • Leverage our digital reporting capability to assess site performance, troubleshoot issues, and make optimisation recommendations.
  • Ensure best practices are followed in terms of content creation, images upload, for SEO and accessibility.
  • Create documents and guides & communicate to make sure processes are followed
  • Liaise with the developers via live support, email, Jira and / or Microsoft Teams to ensure defects are logged, followed-up and fixed
  • Analyse website traffic and user behaviour to make data-driven recommendations for website enhancement and development
  • Being customer-focused and ensuring a best-in-class user experience across all APAC websites

Successful Applicant

  • Fluency in English and an additional language is a plus
  • 1-3 years of experience in managing owned digital properties and platforms including content management systems (Drupal preferred) and SEO
  • Ideally previous experience in Shared Services, and collaborating with global and local teams remotely.
  • Ability to deliver an engaging and effective digital customer experience through knowledge of CX, UX and design thinking principles
  • Knowledge of Optimizely and experience with setting up A / B tests
  • Experience and understanding of digital analytics, GA4 preferred
  • Working experience with Jira or other project management tools
  • Working experience with SEO tools
  • Strong analytical skills and ability to provide strategic recommendations motivated by data
  • Experience working in an international multi-brand company with multiple stakeholders is advantageous.
  • Problem solving capabilities and a positive 'can do' attitude
  • Excellent prioritisation and project management skills
  • Strong communication skills to engage technical and non-technical stakeholders
  • What’s on Offer

  • A competitive salary package.
  • Comprehensive benefits
  • Opportunities for career growth within a large organization in the business services industry.
  • A professional work environment in a central location in KL.
  • Contact

    Cheryl Fernandez

    Quote job ref JN-

    Phone number +60

    #J-18808-Ljbffr

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    Engagement Executive • Kuala Lumpur, Kuala Lumpur, Malaysia

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