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Live Commerce Manager

Live Commerce Manager

DE'XANDRABandar Baru Bangi, Selangor, Malaysia
16 jam yang lalu
Penerangan pekerjaan

We are seeking an experienced Live Commerce Manager to lead and drive the performance of live selling on TikTok and Shopee platforms. This role involves managing a team of live hosts, planning campaign strategies, and collaborating across departments to achieve sales targets and business growth.

Key Responsibilities

  • Live Host Management (Operational)
  • Organize and monitor live host schedules (15–20 hosts).
  • Ensure live slots are consistent and meet daily / weekly live hour targets.
  • Train and coach hosts on pitching, engagement, compliance, and energy.
  • Monitor each host’s performance (viewer count, conversion, GMV).
  • Act as a liaison between live hosts and HQ for issues / feedback.
  • Campaign & Strategy (Platform)
  • Work with TikTok & Shopee Account Managers to capture campaign opportunities.
  • Integrate campaign calendars, vouchers, mega sales into live plans.
  • Plan ads (TikTok Ads / Shopee Ads) to support key live sessions.
  • Analyze live data (CTR, CVR, GMV, AOV) and provide improvement strategies.
  • Develop creative content angles (hooks, storytelling, upsell strategies).
  • Cross-team Collaboration
  • Collaborate with the Marketing team to align promotions and creative assets.
  • Coordinate with Inventory & Operations teams to ensure stock availability.
  • Prepare regular performance reports for Management.

Key Performance Indicators (KPIs)

  • 95% of live slots filled weekly.
  • Achieve monthly GMV target through live selling.
  • Increase conversion rate & AOV each quarter.
  • At least 70% of hosts maintain “above standard” performance.
  • Participate in 100% of major campaigns (Mega Sales, Payday, Double Digit).
  • Positive ROI on ads (ROAS >

    • X).

    Nice to Have (Bonus) :

  • Previous experience as a live host.
  • Existing network with TikTok / Shopee Account Managers.
  • Creative mindset with the ability to generate engaging live content ideas.

    • (Apply now at #J-18808-Ljbffr

    Buat amaran kerja untuk carian ini

    Manager Commerce • Bandar Baru Bangi, Selangor, Malaysia