Digital Marketing & New Media Executive / Manager

Digital Marketing & New Media Executive / Manager

Location : Petaling Jaya, Malaysia

Duration : Full Time - Contract

Department : Branding & Digital Marketing

Job Summary : To manage and execute JETOUR’s digital presence including social media platforms, online advertising, website content, and selected New Media Business Store activities. This role is key in driving online engagement, lead generation, and ensuring consistency in branding across digital channels.

Key Responsibilities :

• Manage JETOUR’s social media platforms (Facebook, Instagram, TikTok, etc.) including daily content posting, community engagement (comments, messages), and content calendar planning.
• Liaise with HQ and appointed agencies on digital asset development, content revisions, and campaign rollouts.
• Oversee and update JETOUR Malaysia’s website content to ensure information is accurate and aligned with campaigns or launches.
• Monitor and analyse performance of social media ads, lead generation campaigns, TikTok content, and livestreaming sessions, providing regular performance insights.
• Plan and execute collaborations with Key Opinion Leaders (KOLs), including campaign briefings, content scheduling, and performance tracking.
• Manage and monitor content activities and outcomes from selected New Media Business Stores, ensuring alignment with campaign goals and lead KPIs.
• Prepare and review monthly digital performance reports (reach, engagement, leads, conversions).
• Update website contents and / or enhancement when required.
• Making sure all leads from various channels flows into the CRM systems.
• Liaise with related internal departments to make sure all information, programs, promotions, and so on, are aligned.

Skills & Qualifications :

Job Attributes

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