Responsibility
- Campaign Management : Oversee and implement marketing plans and campaigns across various channels, including digital, social media, and print.
- Content Creation : Develop and write marketing copy for websites, newsletters, advertisements, and promotional materials.
- Digital Marketing : Manage social media campaigns, monitor website analytics, and potentially assist with pay-per-click (PPC) and programmatic advertising.
- Membership App & Database : Control membership system & secure customer database.
- Stakeholder Coordination : Collaborate with Merchandising teams, external agencies, media partners, and vendors to ensure brand consistency and project alignment.
- Performance Analysis : Monitor campaign performance and sales data, generating reports to provide insights and inform future strategies.
- Budget Management : Track and manage marketing budgets to ensure campaigns stay within financial constraints.
Required Skills
Creative and Analytical : Ability to think creatively to develop engaging content and analyze data to understand campaign effectiveness.Communication Skills : Excellent verbal and written communication skills for content creation, presentations, and stakeholder interactions.Digital Proficiency : Familiarity with digital marketing tools, social media platforms, content management systems (CMS), and CRM software.Project Management : Skills to coordinate various aspects of campaigns, manage timelines, and ensure tasks are completed on schedule.Business Acumen : Understanding of market behavior, customer needs, and business goals to develop effective strategies.Teamwork and Initiative : Ability to work effectively in a team and take initiative to contribute to marketing efforts.Education
Degree : Bachelor's degree in Marketing, Business Management, or a related field is often a prerequisite.Experience : Proven work experience as a marketing executive, or in a similar role with relevant experience, is crucial.Skills & Knowledge
Communication : Excellent written and verbal communication skills are vital for creating marketing materials and interacting with stakeholders.Digital Marketing : Proficiency with social media platforms, web analytics, and digital marketing tools like Google Analytics, HubSpot, and Meta Ads Manager is essential.Creativity & Commercial Awareness : A creative mindset combined with commercial awareness and an understanding of market trends is needed to develop effective strategies.Analytical & Numerical Skills : The ability to analyze data, conduct market research, and interpret statistics is necessary for campaign success.Technical Proficiency : Experience with marketing software, CRMs, and tools like Hootsuite, Canva, and MS Office is often required.Personal Attributes
Organizational Skills : Strong organizational, planning, and time-management skills are necessary to juggle multiple projects and meet deadlines.Teamwork & Interpersonal Skills : The ability to work effectively in a team and build strong relationships with colleagues and stakeholders is important.Adaptability & Self-Motivation : A highly motivated, adaptable, and self-driven individual who can work both independently and as part of a team is highly valued.Job Types : Full-time, Permanent, Fresh graduate
Pay : RM3, RM3,500.00 per month
Benefits :
Health insuranceMaternity leaveOpportunities for promotionParental leaveProfessional developmentWork Location : In person