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Senior Executive, Website Content Management

Senior Executive, Website Content Management

UNIQLOPetaling Jaya, Selangor, Malaysia
15 jam yang lalu
Penerangan pekerjaan

Overview

Senior Executive, Website Content Management — Responsible for managing the overall website planning and operations for its content for all owned Marketing channels including UNIQLO website, App, CRM and Email marketing.

Key Responsibilities

  • Responsible for managing the overall website planning and operations for the UNIQLO website and App.
  • Oversee the day-to-day e-commerce operations, including website content management, product listings, copy writing .
  • Copytext preparation for product features.
  • Responsible for creating the overall weekly, monthly, and seasonal content plan for UNIQLO website and App.
  • Weekly and monthly performance analysis and reporting to Marketing managers and EC team.
  • Works closely with local and global digital marketing teams to continuously review and improve all owned digital channels.
  • Responsible to stay up to date with key developments in industry-wide digital practices and media – especially SEO and digital marketing best practices.
  • Works closely with the performance marketing team to find insights to identify consumer and product trends / opportunities to enable overall business growth.
  • Provide off hour support during peak business activity period (e.g. Holidays / Campaign period).

Key Requirements

  • Bachelor’s degree in any related field (Marketing Preferred).
  • At least 3-4 years of working experience in the related field. Candidate with lesser working experiences will be consider for executive level.
  • Has expertise in Google Analytics, SEO, and working across proprietary content management systems.
  • Has expertise in planning and managing web and App content , CRM and EDM best practices, tracking and optimization.
  • Proficiency in Google Ads Manager, Facebook Manager, TikTok Ads, Search Console, and any other related platform would be a plus.
  • Possess strong analytical skills and able to leverage data, and metrics to drive actionable insights & recommendations.
  • Ability to communicate digital marketing concepts, strategy, goals, and KPI achievements.
  • Ability to display growth mindset to drive demand generation in digital platforms.
  • Experience in measuring performance, creating dashboards, and drawing insights for further optimization, using analytics tools such as Google Analytics, etc.
  • Self driven and able to drive fresh initiatives to meet business needs.

    • Seniority level

  • Associate

    • Employment type

  • Full-time

    • Job function

  • Marketing

    • Industries

  • Retail

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