Assistant Manager - Marketing

Overview

Support all stakeholders’ initiatives and delivering the right message, to the right audience, through the right medium, at the right place and time.

Role Objective

Lead & execute on monthly marketing campaigns support for all sales channels (Store, Online & Direct Sales) with promotions / activities.

Responsible on 12 months campaign theme, promotions, campaign calendar and implementing organization of campaign team.

Initiate new ideas, feedback and ways to improve monthly / store related activities by ensuring communication materials delivered flawlessly.

Job Description

• Plan, develop, and execute and lead campaigns, or those that are of strategic importance to the organization.
• Liaising with external vendors and agencies (e.g., printers, event organizers, graphic designers, advertising agencies, media outlets) to ensure their work meets the organization's requirements, deadlines, and budget.
• Liaising with stakeholders to develop campaigns and materials to help them achieve their sales goals.
• Equipped stores with communication materials before campaign launch (Catalogue, leaflet, hanging mobile, video materials, etc)
• Fulfilment on price ticket requirement for all stores ensuring they have sufficient materials to publish in promoting our products.
• Research, write and brief related department on design or content for sales collateral that is effective and appropriate for the intended audience.
• Preparation of weekly bulletin and campaign briefing deck for store as reference.
• Plan, manage and execute programs / activities according to budget allocated.

Ad Hoc Responsibilities

Job Requirement

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