Digital Marketing Executive (Performance)
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Corvan is a rapidly growing home appliance brand that has become a top choice for hundreds of thousands of satisfied customers in Southeast Asia. We have received numerous accolades and awards, including being awarded the No. 1 Bestselling Vacuum Brand on Shopee during the recent 4.4 Sale. If you're looking for an exciting career, apply today!
Job Scope
- Strategize, ideate and execute digital marketing strategies to promote products and drive sales.
- Develop and execute high-impact multi-channel digital marketing campaigns across Shopee, Lazada, TikTok, Brand.com (with Amazon US and Shopee Singapore as secondary platforms).
- Assist in executing and optimizing Meta Ads campaigns, including monitoring results, testing creatives, and supporting overall campaign performance to maximize visibility, traffic, and conversion rates.
- Optimize performance marketing strategies, including paid search (SEM), display advertising, SEO, and social media ads, to drive ROAS.
- A / B test creatives, messaging, and audience segments to maximize engagement and conversion rates.
- Analyze and track campaign performance across all platforms, identifying key insights for continuous improvement.
- Collaborate with cross-functional teams (e-commerce, creative, content, and product teams) to ensure alignment with business goals.
- Monitor competitor activities and industry trends to stay ahead in digital marketing innovations.
- Manage budgets and ensure campaigns are delivered on time and within budget.
- Stay up-to-date on the latest marketing trends and technologies and provide recommendations to improve the company's marketing efforts.
Requirements
At least 1 year of experience in digital marketing, with a focus on consumer products preferred.Bachelor's degree in marketing, communications, or a related field preferred.Solid track record of people management and rapport building, including with partners.Must possess excellent command of spoken and written English.Strong understanding of digital media buying and key marketing channels, including social media, search engine marketing (SEM), and display advertising.Knowledge of ad best practices, website optimization / SEO will be a plus point.Ability to manage a 5-figure ads budget monthly.Able to meet tight deadlines and willing to work extra hours during big campaigns.Must have excellent critical thinking and problem-solving skills.Working Hours
Monday-Friday (9 : 30am-6 : 30pm), and during peak days.
Company Culture
We value open, direct, and respectful communication. Some things we live by : Keeping our promises, learning from our mistakes and continuously striving to improve ourselves.
Location
Petaling Jaya, Selangor, Malaysia
Seniority level
Associate
Employment type
Full-time
Job function
Marketing, Advertising, and Strategy / Planning
Industries
Retail Appliances, Electrical, and Electronic Equipment
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