AVP, Content Distribution

Astro Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Job Description

We are seeking an experienced AVP, Content Distribution to lead the commercial strategy and business development efforts for the distribution of Astro’s owned content across APAC and global markets.

The successful candidate will be responsible for defining and executing market-specific distribution strategies, managing client relationships, closing high-value licensing deals, and achieving revenue growth in line with business targets.

Job Responsibilities

• Lead and execute the content distribution strategy to drive revenue growth across international markets.
• Identify and develop new sales pipelines and partnerships with regional and global OTT platforms, Pay TV operators, content agents and more.
• Build and maintain strong relationships with existing clients while prospecting and closing new licensing opportunities.
• Collaborate with internal stakeholders including Marketing, Legal, Finance, and Operations to ensure smooth deal execution and operational efficiency.
• Negotiate and close complex commercial agreements, supported by detailed business cases and data analysis.
• Monitor industry trends, competitor movements, and content consumption patterns to inform strategy and safeguard market position.
• Maintain effective reporting and communication with senior leadership on sales performance, market developments, and strategic initiatives.
• Support and assist in managing and negotiating music rights, including licensing, royalties, and usage compliance.

Requirements

We celebrate diversity and are an inclusive employer. We understand and appreciate that diversity is a driver of creativity and innovation, which will make our business more competitive, compelling and profitable.

Astro is an equal opportunities employer and welcomes applications from all qualified candidates.

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