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Content Creator Cum Social Media Marketing

Content Creator Cum Social Media Marketing

Chubs GrillMalaysia
1 hari lalu
Penerangan pekerjaan

Working Hours

  • Monday to Friday : 8 hours / day & Saturday : 5 hours
  • Note : Flexible schedule. May include evenings or weekends for special events, content shoots, or time-sensitive campaigns.

(For a Non-Halal Restaurant based in Kota Kinabalu)

Primary Focus : Content Creation & Brand Building

(Applicable to both online and offline platforms)

1. Content Creation

  • Develop engaging, brand-consistent content for platforms such as Facebook, Instagram, TikTok, XiaoHongShu (Red Note), etc.
  • Time Allocation : 8–10 hours / week for content ideation and drafting with Boss Mike and the kitchen ideation group.

    • 2. Photography & Videography

  • Plan and execute content shoots featuring menu items, venue ambiance, staff, and events.
  • Time Allocation : 4–6 hours / week for capturing and editing content.

    • 3. Menu Ideation & Development

  • Collaborate with the kitchen team for dish styling, new item conceptualization, and visual presentation.
  • Time Allocation : 4–6 hours / week for coordination and photography.

    • 4. Brand Awareness & Campaign Strategy

  • Develop storytelling-driven campaigns to increase customer loyalty and digital footprint.
  • Time Allocation : 4–6 hours / week for strategic planning and execution.

    • Marketing & Operations Support

    1. Social Media Management

  • Maintain a content calendar, schedule regular posts, monitor DMs / comments, and engage with followers.
  • Time Allocation : 1–2 hours / day for platform maintenance.

    • 2. WhatsApp Marketing

  • Design and post regular announcements, promotions, and updates via WhatsApp status.
  • Time Allocation : 2–3 hours / week.

    • 3. Event Promotion

  • Create and run targeted promotional campaigns for in-house or external events.
  • Time Allocation : 2–3 hours / week.

    • 4. Website, POS & SEO Updates

  • Update menus on the official website and POS system.
  • Boost visibility and ranking on platforms such as Google, TripAdvisor, etc.
  • Time Allocation : 2–3 hours / week.

    • 5. Analytics & Reporting

  • Monitor content and campaign performance using metrics and analytics tools.
  • Adjust strategies based on insights.
  • Time Allocation : 2–3 hours / week.

    • 6. Restaurant Décor & Festive Planning

  • Coordinate festive decorations and visual themes. Work with contractors and manage in-store setup.
  • Time Allocation : 4–6 hours / month per festive season or event.

    • 7. Collaboration & Staff Training

  • Coordinate with FOH and BOH teams for seamless campaign execution.
  • Assist in staff training for new promotions or customer engagement initiatives.
  • Time Allocation : 2–3 hours / week.

    • 8. Community Engagement & Partnerships

  • Attend local events, foster partnerships, and collaborate with influencers to enhance brand visibility.

    • 9. Crisis Management

  • Prepare communication strategies and provide prompt responses to potential PR challenges as required.
    • Buat amaran kerja untuk carian ini

    Content Creator • Malaysia