Product Specialist

Responsibilities

• Develop and maintain in-depth knowledge of company products, industry trends, competitor offerings, and emerging technologies.
• Support the sales team through product demonstrations, technical presentations, and customer consultations.
• Prepare sales analysis reports (customer purchase history) and conduct in-depth investigation and analysis.
• Prepare product comparisons, whitepapers, and case studies to highlight competitive advantages.
• Identify new market opportunities and propose product enhancements to increase market share.
• Serve as a liaison between customers, engineering teams, and suppliers to address technical queries and product-related issues.
• Deliver product training to distributors, resellers, and internal teams.
• Collaborate with marketing to create brochures, datasheets, online content, and promotional materials.
• Participate in product launches, trade shows, and webinars to promote product awareness.
• Provide technical troubleshooting, root cause analysis, and practical solutions for hardware-related concerns.
• Coordinate with supply chain teams to ensure product availability meets market demand.

Requirements

Excellent verbal and written communication skills with strong presentation abilities.

Solid understanding of hardware products, preferably in coatings, spray paint, or construction materials.

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