Content Creator (Remote)

Overview

Idealah Enterprise is the Malaysia branch of BrandBoosty Inc., a creative and fast-growing social media agency with operations in Malaysia and Canada. With over 5 years of experience in digital marketing, we’ve helped local and international brands thrive through impactful content, viral campaigns, and strategic influencer collaborations. We specialize in Instagram, TikTok, and XiaoHongShu (RED) — building brand narratives that connect meaningfully with audiences and drive measurable results. The Role : Content Creator

This role is responsible for creating and executing engaging content across Xiaohongshu (XHS), Instagram, and TikTok. The content creator will manage social media posts, write engaging captions, do photo posts and execute campaigns that resonate with both Chinese and Western audiences. They will work closely with strategists, designers, and video editors to ensure content aligns with brand goals. The role also involves monitoring social media trends, analyzing performance, and adapting content to maximize engagement and conversion. Key Responsibilities

Create and execute content

across

Xiaohongshu (XHS), Instagram, and TikTok . Manage social media posts , including both

photo and video content . Write engaging captions

and posts that resonate with both

Chinese and Western audiences . Collaborate with strategists, designers, and video editors

to ensure content aligns with brand goals. Monitor social media trends

and adapt content to stay relevant and on-brand. Analyze content performance

across platforms to track engagement, conversions, and audience growth. Execute campaigns , ensuring consistency and alignment with the overall content strategy. Maintain and update content calendars , ensuring timely posting and campaign execution. Stay updated on platform algorithms , best practices, and new features to optimize content reach and engagement. Requirements

1–2 years of experience in social media content creation or digital marketing Proven creative experience on TikTok, Instagram, and XiaoHongShu (RED) Familiarity with content in the F&B, beauty, or lifestyle sectors is a strong plus Strong communication & logic thinking Solid understanding of digital strategy, brand storytelling, and campaign execution Ability to meet deadlines, adapt quickly, and bring fresh ideas Bonus : Experience in marketing, design, UGC content, and video editing is a plus. What We Offer

Opportunity to grow into a

Content Lead (CL)

role Exposure to both local and international brands Dynamic, young, and creative fast paced working environment Hybrid / flexible working style Competitive salary

with performance-based growth opportunities International exposure :

For candidates interested in working abroad, selected team members will have the chance to travel and work with our Canadian team. As a legally established agency in both Malaysia and Canada, we offer safe, structured pathways for cross-border collaboration and career development. Be careful - Don’t provide your bank or credit card details when applying for jobs. Don't transfer any money or complete suspicious online surveys. If you see something suspicious, report this job ad.

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