Drive the success of the company's products by developing and executing strategic marketing initiatives.
Conduct market research to identify customer needs, industry trends, and competitive landscapes.
Create positioning statements and value propositions that differentiate our products from competitors in the market.
Analyse data to understand customer behaviour and preferences.
Collaborate with marketing and business development team to develop comprehensive go-to-market plans for product launches and updates.
Plan and execute product launch campaigns.
Create marketing content, including product brochures, sales presentations, website copy and white papers.
Work with the marketing team to develop engaging content.
Monitor and analyse the performance of marketing campaigns, using metrics and data.
REQUIREMENTS
Bachelor’s Degree in Marketing, Business, Mass Communication or equivalent.
Minimum 1 year of working in the related field.
Seniority level
Associate
Employment type
Full-time
Job function
Marketing and Art / Creative
Industries
Hospitals and Health Care
Medical Equipment Manufacturing
Manufacturing
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