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SEO Specialist

SEO Specialist

AdvertexPenangMalaysia, Penang, Malaysia
6 jam yang lalu
Penerangan pekerjaan

Overview

We are looking for a skilled SEO Specialist to join our team and improve our website’s search engine ranking and online presence.

Responsibilities

  • Develop and execute SEO strategies to improve organic search rankings.
  • Conduct keyword research to identify high-ranking opportunities.
  • Optimize on-page elements such as titles, meta descriptions, headers, and images.
  • Improve website structure and internal linking for better crawlability.
  • Content Optimization & Development : Collaborate with content creators to develop SEO-friendly content.
  • Optimize existing content for search engines and user engagement.
  • Ensure content follows SEO best practices and aligns with user intent.
  • Technical SEO : Perform website audits to identify issues and provide recommendations.
  • Optimize site speed, mobile-friendliness, and schema markup.
  • Ensure proper indexing and crawling by search engines.
  • Link Building & Off-Page SEO : Develop and execute link-building strategies to improve domain authority.
  • Conduct competitor backlink analysis and identify opportunities.
  • Monitor and disavow toxic backlinks if necessary.
  • Analytics & Performance Tracking : Monitor website performance using Google Analytics, Google Search Console, and other SEO tools.
  • Track keyword rankings, organic traffic, and conversion rates.
  • Generate reports and provide insights to improve SEO efforts.

Qualifications

  • Bachelor’s degree in marketing, communications, digital media, or a related field preferred, but not required; certification in Google Analytics, Google Ads, or SEO-related courses.
  • Required language(s) : English, Mandarin to effectively communicate with Mandarin-speaking clients.
  • 5+ years of experience in SEO.
  • Proficient in SEO analytics tools such as Google Analytics, Google Search Console, Google Trend, SEMrush, Similarweb, and Ahrefs.
  • Experience in creating or guiding SEO-optimized content.
  • Building and maintaining relationships for backlinks.
  • Ability to work collaboratively with content writers, developers, and marketing teams.

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