Senior Performance Marketing Manager

We are hiring a Senior Performance Marketing Manager with a strong performance mindset to lead digital campaigns and website execution across a portfolio of F&B and lifestyle brands.

This is a full-stack digital role — you’ll manage ad platforms, conversion tracking and website development. Your ultimate mission : drive high reservation numbers through data-backed digital marketing and seamless user experience.

We’re looking for someone who thrives on measurable results — ROAS, CTR, and most importantly, conversions of restaurant reservations. You are also required to manage at least 6- 10 accounts.

Location & Remuneration

Based in Kuala Lumpur (Remote)

Key Responsibilities

1. Performance Marketing (Primary Focus)

• Plan, run, and optimise campaigns across Meta Ads, TikTok Ads, Google PMAX, and SEM
• Set up conversion tracking via GA4, GTM, UTM, Meta Pixel, and conversion APIs
• Focus on reservations, pre-orders, and real-world table conversions
• A / B test audiences, placements, creatives, and CTAs to continuously improve ROI
• Monitor campaign performance (CTR, CPC, ROAS, conversion rate) and provide reporting with insights
• Work with our Brand Managers to optimize creative direction for ad visuals and copy
• Advise on hooks, formats, and message testing per platform (Meta vs TikTok vs Google)
• Work with internal stakeholders to align campaign goals with creative output

3. Website Development & Landing Pages

4. Website Maintenance

Requirements

Seniority level : Mid-Senior level

Employment type : Full-time

Job function : Marketing and Sales

Industries : Business Consulting and Services

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