Digital Marketing Executive

Overview

We are currently seeking a highly motivated, confident Digital Marketing Executive who consistently delivers high-quality and results-focused marketing content. In-depth knowledge of social media marketing with expertise in identifying emerging market trends. Candidate must be a responsible team player with self-driven abilities; possess strong, detailed skills in developing creative ideas and work in a fast – paced, fun and exciting work environment and industry. An ideal candidate will create and inspire new concepts toward client projects using a wide range of mediums. Responsibilities

Provide strategic marketing planning (offline / online) and consultation to meet client’s objectives. Create marketing campaigns for digital marketing and advertising purposes. Assist in delivering the client’s marketing strategy across the full digital portfolio including website, social media and broadcast email from concept through implementation. Promote and sell products / services, implement marketing strategies, and build client relationships. Identify sales opportunities, conduct market research, create marketing campaigns, and achieve sales targets; demonstrate excellent communication, negotiation, and analytical skills to drive business growth and maximize customer satisfaction. Cooperate with other brand marketing heads to ensure activities are executed efficiently. Guide the overall brand marketing operations toward the company’s target and market growth. Develop marketing programs and partnerships to widen the reach of brand positioning. Monitor marketing campaigns on social media platforms. Supervise the brand marketing team and motivate them to perform their duties. Review the status of each brand marketing program and relay findings for evaluation. Research best practices and trends in brand marketing to keep the business up to date. Ensure consistency of products and services in brand marketing development. Allocate the budget for advertising and marketing products and services. Measure the effectiveness of campaigns and take action as needed. Assist in and ensure branding standards and legal compliances are met and incorporated into all collaterals. Collaborate with strategists and other team members to produce presentations for business development and client meetings. Qualifications

One year of industry experience (fresh graduates are welcome to apply). Diploma or higher in appropriate field. Exposure to both advertising and marketing operations. Ability to collaborate with different people and perceptions. Experience in marketing and brand management campaigns. Passionate about marketing and willing to update job knowledge through training and conferences. Keen on strategy and research-based projects to deliver successful campaigns. Creative flair, originality and strong marketing sense. Able to read & write in Mandarin & English; Mandarin fluency preferred for communication with Mandarin-speaking clients.

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