Position Responsibilities
Part 1 — Primary roles of the job which are measurable and may be used as part of KPIs
Trend Analysis and Market Research
- Lead the ideation and conceptualization of new beverage concepts, drawing inspiration from market trends, consumer insights, and internal innovation initiatives.
- Develop innovative and differentiated beverage recipes that align with our brand identity, target audience, and business objectives.
- Conduct market research, conduct consumer surveys, and sensory evaluations to identify emerging trends and opportunities for innovation.
Product Development
Create and enhance drinks menu that fill a niche in the competitive F&B marketResponsible for developing new beverage based on market trend, sales data, operation effectiveness and customer demographyGenerate innovative and creative ideas to merge food and beverage as a single SKUExperiment with various ingredients, flavors, and techniques to achieve desired taste profiles, texture, and visual appealResponsible for the upkeep of product SOPMaintain project file, develop technical manual and document intellectual propertyProduct Lifecycle Optimization
Grow - Drive product growth through application of key ingredients into other SKUsMaintain - Introduce product variations, extensions and / or recipe improvements, identify cost reduction opportunitiesMinimize - Conduct continuous assessment of product market fit and initiate offboarding when necessaryPart 2 — Secondary roles which supports the primary roles above
Supplier & Vendor Management
Identify potential suppliers and maintain good rapportWork with vendors and suppliers to manage timely development of key ingredientsQuality Assurance
Collaborate with QA teams to maintain high product standardsEnsure all products are in compliance to halal requirements, health and safety regulationsConduct investigations and propose solutions to address all product complaints or feedbackSensory Evaluation
Responsible for all internal, committee and mass testing, collation & presentation of dataRegularly introduce process improvements to improve testing proceduresConduct sensory evaluations and quality tests to assess product attributes and identify areas for improvementCross Functional Team Collaboration
Provide insights for Product Go-to-Market team to craft go-to-market strategiesWork with other departments (Supply Chain, QA, Marketing, Operations, Halal) to assess overall feasibility of product launch timelineCollaborate closely with Go-to-Market team to plan for product deployment(Apply now at #J-18808-Ljbffr