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Key Account Manager

Key Account Manager

Joy GroupKuala Lumpur, Kuala Lumpur, Malaysia
1 hari lalu
Penerangan pekerjaan

Responsibilities

  • Develop and implement strategic account plans to maximize sales, profitability, and market share.
  • Identify new business opportunities, including product expansion, promotions, and distribution improvements.
  • Monitor sales performance, analyze market trends, and provide actionable insights to drive revenue growth.
  • Negotiate trade terms, contracts, and promotional agreements to ensure mutually beneficial outcomes.

Relationship Management

  • Serve as the primary point of contact for key channels, fostering strong relationships with key stakeholders (buyers, merchandisers, marketing teams).
  • Collaborate with internal teams (Marketing, Supply Chain, Finance) to ensure alignment with channels’ requirements.
  • Resolve any business issues (e.g., supply chain delays, claims, disputes) promptly and professionally.

    • Trade Marketing & Promotions

  • Work closely with the Marketing team to develop and execute effective trade promotions, in-store activations, and merchandising strategies.
  • Ensure compliance with Watsons’ promotional guidelines and optimize shelf visibility for company products.
  • Track and evaluate promotional performance, providing post-campaign analysis and recommendations.

    • Forecasting & Inventory Management

  • Collaborate with Supply Chain to ensure optimal stock levels, minimizing out-of-stock situations and excess inventory.
  • Provide accurate sales forecasts and demand planning inputs to support business objectives.

    • Reporting & Analysis

  • Prepare regular sales reports, business reviews, and presentations for internal and external stakeholders.
  • Monitor competitor activities and market trends, recommending strategies to maintain a competitive edge.

    • Qualifications & Requirements

  • Education : Bachelor’s degree in Business, Marketing, or related field.
  • Experience :

    • Minimum 3-4 years of experience in key account management, preferably in FMCG, health, or beauty industries.

  • Proven track record of managing large retail accounts (experience with Watsons, Guardian, Sephora or similar chains is a plus).
  • Skills :

    • Strong negotiation, communication, and presentation skills.

  • Analytical mindset with proficiency in sales data tools (e.g., Nielsen, IRI, Excel).
  • Ability to work under pressure and meet deadlines.
  • Proficiency in English & Chinese.

    • Key Performance Indicators (KPIs)

  • Achievement of sales targets and market share growth.
  • Successful execution of joint business plans (JBPs) with Watsons.
  • Improvement in customer satisfaction and relationship strength.
  • Effective management of trade spend and promotional ROI.

    • Seniority Level

  • Mid-Senior level

    • Employment Type

  • Full-time

    • Job Function

  • Sales and Business Development

    • Industries

  • Personal Care Product Manufacturing

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    Buat amaran kerja untuk carian ini

    Key Account Manager • Kuala Lumpur, Kuala Lumpur, Malaysia