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Marketing Specialist

Marketing Specialist

Kenneth & CoKuala Lumpur, Kuala Lumpur, Malaysia
23 hours ago
Job description

Company Background

Kenneth & Co Pte. Ltd. is one of the leading consultancy firms that specializes in Singapore Permanent Residency administration and educational placement services.

Company Website :

Office Address : #17-02, Q Sentral, 2A, Jalan Stesen Sentral 2, Kuala Lumpur Sentral, 50470 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur

Responsibilities

  • Plan, execute, and optimize SEO, SEM, and digital marketing campaigns to enhance brand visibility and generate leads.
  • Create, design, and manage social media content, including carousels, collaterals, and paid advertisements.
  • Monitor and engage with audiences by responding promptly to comments, messages, and inquiries across social platforms.
  • Manage and maintain company websites, including overseeing end-to-end production for new project websites.
  • Design marketing assets and deliver high-quality written and visual content.
  • Develop and manage email marketing campaigns from concept to execution, ensuring effective targeting and measurable outcomes.
  • Coordinate and implement marketing initiatives across multiple business units, ensuring consistency with overall brand strategy.
  • Analyze campaign performance, track market trends, and generate insights to continuously improve marketing effectiveness.

Qualifications and Skills

  • Bachelor's Degree in Marketing, Communications, Business, or a related field.
  • Proven experience in SEO / SEM, email marketing, social media marketing, website management, digital campaigns management.
  • Proficient in graphic design and written communication.
  • Independent player who can take ownership of tasks and projects with prompt feedback to the Singapore HQ.
  • Experience in managing marketing activities across multiple business units.
  • Analytical mindset with the ability to derive insights from data.
  • Familiarity with marketing automations and targeting strategies.
  • Creative thinking and the ability to adapt marketing strategies to reach diverse audiences.
  • Willing to undertake a 3-month attachment in Singapore. Expenses for meals, accommodation, and flights will be sponsored by the company.
  • #J-18808-Ljbffr

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    Marketing Specialist • Kuala Lumpur, Kuala Lumpur, Malaysia

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