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Key Account Manager

Key Account Manager

Abbott LaboratoriesPetaling Jaya, Selangor, Malaysia
18 hours ago
Job description

PURPOSE OF POSITION

  • Establishment of Blueprint to key hospitals via stakeholder management link with KOL
  • Continuously establish opportunity for Abbott business
  • Win in key hospitals with breakthrough strategy that help build Abbott credibility
  • Be at the board of director office in hospitals in defining collaborative opportunities to address unmet and / or evolving needs.
  • Gatekeeper in negotiations and liaison with key hospitals

KEY ACCOUNTABILITIES

Winning in hospitals

  • Initiate new ideas to stay competitive in hospitals landscape
  • Lead in negotiation of contracts
  • Ensure product availability
  • Facilitates shaping and creation of protocol / access programs
  • Drive usage of commercial formula and establish nutrition screening / assessment and nutrition care protocols
  • Identify new nutrition and treatment management protocols for new product launch opportunities
  • Hospital Account Management

  • Conduct strategic planning and goal setting for each key account, develop a comprehensive hospital business plan (incorporating marketing strategies, SWOT / PEST analysis, resource allocation, etc)
  • Analyze, propose and establish the most effective distribution and financial pathway between Abbott Nutrition and the customer.
  • KAM Planning and Implementation

  • Build hospital key accounts and profiling
  • Work closely with NSM / SM as well as Marketing to build business opportunities and offering
  • Structure business partnerships through long term contracts with key hospitals and for ANI to be valued as a strategic partner
  • Stakeholder Management

  • Establishment of stakeholder map with regular meet up and follow ups
  • Identify opportunities leveraging on Abbott’s strength
  • Create competitiveness in the hospital landscape via impactful conversation and plan / programs
  • Development of new Nutrition Key Opinion Leaders to support new product launches
  • Patient Acquisition and Retention

  • Implementation of In-hospital patient education to create nutrition and product awareness and trial
  • New user acquisition through implementation of in-hospital programs such as admission and or discharge kits
  • MINIMUM REQUIREMENTS

  • Bachelor's degree in relevant discipline from a recognized university or an equivalent combination of education and work experience
  • Minimum 7 years’ professional working experience in consumer healthcare or nutrition industry which involves sales management level with sufficient knowledge and understanding about Sales Systems and processes
  • #J-18808-Ljbffr

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    Key Account Manager • Petaling Jaya, Selangor, Malaysia

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