PURPOSE OF POSITION
- Establishment of Blueprint to key hospitals via stakeholder management link with KOL
- Continuously establish opportunity for Abbott business
- Win in key hospitals with breakthrough strategy that help build Abbott credibility
- Be at the board of director office in hospitals in defining collaborative opportunities to address unmet and / or evolving needs.
- Gatekeeper in negotiations and liaison with key hospitals
KEY ACCOUNTABILITIES
Winning in hospitals
Initiate new ideas to stay competitive in hospitals landscapeLead in negotiation of contractsEnsure product availabilityFacilitates shaping and creation of protocol / access programsDrive usage of commercial formula and establish nutrition screening / assessment and nutrition care protocolsIdentify new nutrition and treatment management protocols for new product launch opportunitiesHospital Account Management
Conduct strategic planning and goal setting for each key account, develop a comprehensive hospital business plan (incorporating marketing strategies, SWOT / PEST analysis, resource allocation, etc)Analyze, propose and establish the most effective distribution and financial pathway between Abbott Nutrition and the customer.KAM Planning and Implementation
Build hospital key accounts and profilingWork closely with NSM / SM as well as Marketing to build business opportunities and offeringStructure business partnerships through long term contracts with key hospitals and for ANI to be valued as a strategic partnerStakeholder Management
Establishment of stakeholder map with regular meet up and follow upsIdentify opportunities leveraging on Abbott’s strengthCreate competitiveness in the hospital landscape via impactful conversation and plan / programsDevelopment of new Nutrition Key Opinion Leaders to support new product launchesPatient Acquisition and Retention
Implementation of In-hospital patient education to create nutrition and product awareness and trialNew user acquisition through implementation of in-hospital programs such as admission and or discharge kitsMINIMUM REQUIREMENTS
Bachelor's degree in relevant discipline from a recognized university or an equivalent combination of education and work experienceMinimum 7 years’ professional working experience in consumer healthcare or nutrition industry which involves sales management level with sufficient knowledge and understanding about Sales Systems and processes#J-18808-Ljbffr