Channel Marketing Manager (B2B)

Overview

The Channel Marketing Manager (B2B) of Enterprise Business is responsible for developing, managing, and executing effective marketing campaigns targeting at the company’s key channel partners. This includes the creation of comprehensive distribution marketing strategies based on market insight, conducting online and offline events and marketing training for key channel partners.

Responsibilities

• Coordinate with the Commercial and Distribution Business Team, to plan and execute comprehensive and effective region-level channel marketing campaigns, including online and offline marketing events, social media and digital campaigns
• Guide and support distribution marketing planning and execution of channel marketing campaigns in APAC key countries
• Monitor, assess and report regularly on channel marketing progress in the region; allocate and manage marketing budgets for each project in line with the overall strategy
• Improve partner performance by enabling best practices, conducting regular online and offline training programs and seminars
• Understand channel partners’ strategies, policies, business requirements and profitability drivers, build relationships with key stakeholders, and manage key partners to ensure a successful launch of products and services

Qualifications

What we offer

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