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APAC - Content Marketing Specialist

APAC - Content Marketing Specialist

MomosKuala Lumpur, Kuala Lumpur, Malaysia
19 days ago
Job description

Overview

Momos is a rapidly growing company headquartered in Singapore and the United States. As part of our growth strategy, we are expanding our operations in the APAC region. Our mission is to help our brands create happier customers at every location with AI. Momos is the Customer Experience Management Platform for multi-location brands. We work with groups such as Shake Shack and Baskin Robbins to power the entire lifecycle and automate everything with AI. We are trusted by over 5,000 businesses globally. If you love to hustle and want to work for a mission-driven company, we would be thrilled to have you join our team.

Key Responsibilities

  • Content Creation & Editing : Write, edit, and optimize a variety of content types, including blog posts, case studies, white papers, website copy, email campaigns, and social media content.
  • Content Strategy & Planning : Develop and execute a content roadmap that aligns with marketing goals and supports product launches.
  • SEO & Web Optimization : Use data and SEO best practices to ensure web content is optimized for search engines, driving organic traffic and improving visibility.
  • Social Media Management : Develop and manage social media content across platforms (LinkedIn, YouTube, etc.) to increase engagement and brand awareness.
  • Public Relations & Thought Leadership : Assist with PR initiatives, including drafting press releases, managing the company’s public image, and contributing to thought leadership content.
  • Video & Multimedia Content : Lead the creation of video content, from scriptwriting to production, ensuring it aligns with overall marketing strategies.
  • Analytics & Reporting : Monitor content performance, analyze metrics, and use data-driven insights to iterate and improve content effectiveness.

Requirements

  • Education & Experience : Bachelor’s degree, and a minimum of 3 years of experience in content creation within a B2B marketing role.
  • Content Expertise : Strong writing and editing skills with a portfolio demonstrating expertise in creating various content types, particularly in the B2B space.
  • SEO Proficiency : Proven experience in implementing SEO strategies that significantly improved website rankings and organic traffic.
  • Digital Marketing Savvy : Solid understanding of digital marketing concepts and channels, including SEO, SEM, social media, and email marketing.
  • Analytical Mindset : Ability to use data and analytics tools to inform content strategy and optimize performance.
  • Project Management : Experience with content management systems (e.g., WordPress) and project management tools (e.g., Asana).
  • Preferred Experience

  • Tech Industry Experience : Previous experience writing for tech products or services is a plus.
  • Video Production : Familiarity with video creation, from scripting to working with production teams.
  • Marketing Automation Tools : Experience with tools such as HubSpot, Marketo, or similar platforms.
  • Benefits

  • Competitive salary and bonus scheme
  • Private medical insurance
  • Paid time off and a flexible working culture
  • Opportunities for rapid career advancement
  • A dynamic and inclusive company culture
  • Access to the latest technology and tools for personal development
  • Comprehensive onboarding program for new employees
  • Employee recognition programs for outstanding performance
  • Participation in industry conferences and events
  • A supportive environment that encourages innovation and creativity
  • Cultural Values

  • Mission-driven and fast-paced, entrepreneurial environment
  • A collaborative and flat company culture
  • Comprehensive private health insurance
  • Discretionary trips to our offices across the globe, with global travel medical insurance (when it's safe to travel!)
  • Cross-cultural team bonding / networking
  • Love Food? Join our Team!
  • Equal Opportunity

    Momos is an equal-opportunity workplace where we embrace diversity and different cultures. We started as an international company, and know that building an organization with different experiences, thoughts and opinions allows our team to grow and Excel.

    Seniority level

  • Mid-Senior level
  • Employment type

  • Full-time
  • Job function

  • Marketing
  • Industries

  • IT Services and IT Consulting
  • #J-18808-Ljbffr

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