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Social Media

Social Media

FLEXIROAM SDN BHDPetaling Jaya, Selangor, Malaysia
14 hours ago
Job description

About the Company

At FlexiRoam, we're revolutionizing global connectivity. As pioneers in eSIM technology, we eliminate the

hassle of costly roaming fees by offering access to eSIMs in over 200 Countries and Regions worldwide.

We exist to open-up global connectivity so that every person can experience the joy of flexible travel

We are expanding our global marketing team and looking for a Social Media & Content Strategist who

can craft creative strategies and execute high-impact campaigns to elevate Flexiroam's presence across

key digital platforms.

About the Role

As a Social Media & Content Strategist at Flexiroam, you will own the brand's voice across social

platforms, with a focus on Instagram, TikTok, LinkedIn, and emerging channels. This role combines

strategic planning with hands-on execution, ensuring our content inspires travelers, educates users

about our solutions, and drives customer engagement globally.

You will bring a creative mindset, strong understanding of global cultural trends, and proven experience

building social communities for international brands.

If you're someone who loves connecting ideas, understanding audiences, and transforming creative

concepts into results, this role is for you.

Responsibilities

  • Develop and implement Flexiroam's global social media strategy aligned with brand and

commercial objectives.

  • Create and manage content calendars for multiple markets, tailoring campaigns to resonate with
  • diverse travel audiences.

  • Drive storytelling through engaging copy, visuals, and video (with focus on short-form video
  • content for Instagram & TikTok).

  • Monitor social trends, travel conversations, and competitor activity to identify opportunities for
  • timely, impactful content.

  • Collaborate with internal teams (Performance Marketing, CRM, Partnerships) to integrate social
  • campaigns into broader marketing efforts.

  • Analyze performance metrics, prepare insights-driven reports, and refine strategy based on data.
  • Support influencer / UGC campaigns by identifying creators, briefing them, and integrating their
  • content into Flexiroam's social channels.

  • Ensure Flexiroam's brand voice is consistent, premium, and relatable across all platforms.
  • Requirements

  • Minimum 3 years of experience in social media strategy and execution.
  • Proven success managing multi-platform campaigns (Instagram and TikTok expertise required).
  • Strong understanding of international / global markets and ability to localize messaging for different
  • audiences.

  • A creative mindset with a passion for travel, digital storytelling, and community building.
  • Skilled in content ideation, short-form video, and trend activation.
  • Familiarity with social media management and analytics tools (e.g., Meta Business Suite, TikTok
  • Business, Sprout Social).

  • Excellent written and visual communication skills in English.
  • Ability to manage multiple projects in a fast-paced environment.
  • Advantages to have

  • Experience in travel, telco, or technology industries.
  • Exposure to influencer / UGC campaigns and affiliate partnerships
  • Knowledge of performance marketing and paid social optimization.
  • If you'd like to explore with us, please tell us why you'd like to join Flexiroam along with your CV / LinkedIn

    profile to We will be in touch with you

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    Social Media • Petaling Jaya, Selangor, Malaysia

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