Responsibilities
Plan and execute advertising campaigns, with a strong focus on Meta Paid Ads.
Manage and optimize campaigns across Google Ads, SEO, Telegram Paid Ads, and affiliate networks.
Monitor campaign performance, analyze data, and achieve KPIs (CPA, CPI, CTR, ROAS).
Research competitor strategies and market trends in the iGaming industry.
Work with creative team to produce effective ad copies, banners, and landing pages.
Ensure compliance with platform policies and local advertising regulations.
Provide weekly / monthly performance reports with insights and recommendations.
Manage advertising budgets, control costs, and maximize ROI.
Application Questions
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Marketing Specialist • Kuala Lumpur, Kuala Lumpur, Malaysia