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Content Specialist- Copy Writer
Agensi Pekerjaan Elitez Malaysia Sdn BhdPacific Remote Islands Marine National Monument, Howland Island, Malaysia1 day ago
Job descriptionAssist in editorial / content creation aligned with campaign objectives and seasonal Collaborate with strategists, planners, and creatives to develop messaging frameworks and storytelling approaches. Monitor industry trends and competitor content to inform content direction. Conduct keyword research and apply SEO best practices to drive organic visibility. Create SEO-optimised content including meta descriptions, headlines, and on-page elements. Write performance-oriented copy for paid media campaigns (e.g., Google Ads, Meta Ads), with a focus on clarity and conversion. Optimise landing page content to improve UX and drive campaign results. Review content written by other team members to ensure clarity, consistency, and adherence to brand guidelines. Refine and localise content based on client feedback or regional nuances. Maintain a high standard of editorial quality and attention to detail Work closely with designers, strategists, and social media managers to create cohesive, Participate in brainstorming sessions and contribute creative ideas to campaign development. Provide guidance on tone, style, and structure to junior writers or freelancers if needed. Degree in Communications, Marketing, Journalism, English, or a related field. Minimum 2 years of experience in content writing, copywriting, or content marketing. Exceptional writing and editing abilities across multiple formats. Proficiency in SEO practices and keyword research tools (e.g., Google Keyword Planner, Knowledge of PPC ad copywriting and digital ad platforms (Google Ads, Meta) Familiarity with analytics tools to measure content performance. Collaborative mindset with strong organisational and multitasking skills. Creative and strategic thinker with an eye for detail. Adaptability to manage diverse projects and tight deadlines. Proactive learner who keeps pace with evolving digital trends. content creator : 2 years (Preferred) Mandarin (Preferred)
Key Responsibilities :
Content Creation and Brand Messaging
- Write and edit content for various platforms : blogs, eDMs, newsletters, websites, social media, landing pages, and offline collateral (e.g., flyers, brochures).
- Adapt tone and messaging to suit different brands, audiences, and formats.
- Develop persuasive, conversion-focused copy for marketing campaigns and brand storytelling.
- Ensure content maintains consistency with brand guidelines and voice.
Strategic Content Creation
opportunities.
Participate in content ideation and pitch development.
SEO and PPC Content
Editing and Quality Assurance
Cross-Functional Collaboration
visually engaging, and high-impact content assets.
Requirements :
Skills
SEMrush)
Capabilities
Job Type : Full-time
Pay : Up to RM6,000.00 per month
Experience :
Language :
Work Location : Remote
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Content Specialist • Pacific Remote Islands Marine National Monument, Howland Island, Malaysia
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