Assistant Manager, Cards Marketing & Acquisition

AFFIN Group WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

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Create your future with Affin! You too can make a difference. Join us at AFFIN, where the open minds meet and be inspired by a shared commitment to great work. Here, you don’t just stay at the forefront of the industry – you can make a difference too.

• Merchant Promotions – Initiate and liaise with merchants for promotional offers from negotiations to roll-out, including planning of communication to ensure timely and effective communication coverage.
• Card Scheme Campaigns – Increase brand visibility and billings by leveraging on the relevant card scheme campaign(s) (e.g. Visa, MyDebit).
• Communications – Ensure marketing campaigns are communicated to all relevant parties and effectively reach out to the target segment(s) through the appropriate channel(s).
• Liaise with the respective internal and external stakeholders to ensure marketing campaign(s) are properly executed / implemented per the approved mechanics / concept in a timely manner.
• Comply with the regulatory requirements and policies including processes, approvals and budget management.
• Monitor competitors’ marketing activities and trending of consumer spending behaviour to identify potential business opportunities.

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