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Digital Content & Corporate Communications Specialist
Public Mutual BerhadKuala Lumpur, Kuala Lumpur, Malaysia17 jam yang lalu
Penerangan pekerjaanBachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field, with at least 6 years of proven experience. Strong track record in corporate communications, reputation management, public relations, and social media engagement. Exceptional communication skills in English, both written and verbal; proficiency in Mandarin is a plus. A creative, adaptable professional with a passion for brand building and a forward-looking mindset to embrace change.
Digital Content & Corporate Communications Specialist
Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
Job Responsibilities :
- Drive ongoing engagement with investors, Unit Trust Consultants, and customers to strengthen onboarding, retention, and re-engagement strategies in line with lifecycle marketing goals.
- Design, execute, and track multi-channel digital marketing campaigns across email, SMS, WhatsApp, push notifications, social media, web, and app platforms.
- Map and analyse digital journeys to uncover insights and opportunities for stronger connections.
- Develop compelling and relevant content tailored to different audience segments and lifecycle stages.
- Leverage analytics to measure post-onboarding engagement, providing insights and recommendations to enhance campaign performance and maximise impact.
Job Requirements :
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