Senior Manager, Business Finance

AFFIN Group is seeking a qualified candidate to fill the role of Senior Finance Manager. The successful candidate will act as the key financial partner to Group Enterprise Banking (GEB), providing insights, analysis, and forward-looking financial planning to drive sustainable business performance.

Job Purpose

To act as the key financial partner to Group Enterprise Banking (GEB), providing insights, analysis, and forward-looking financial planning to drive sustainable business performance. This role focuses on linking financial outcomes to business strategies, ensuring alignment between revenue generation, cost management, and profitability targets.

Job Accountabilities

• Lead the preparation of annual budgets, forecasts, and business plans for GEB.
• Translate strategic objectives into measurable financial targets, ensuring alignment with Bank-wide performance goals.
• Monitor performance against budget and provide variance analysis with actionable insights.
• Prepare and analyze segment P&L performance for Retail SME, SME / Sales & Distribution, and Commercial Banking.
• Conduct portfolio analysis across lending, deposits, CASA, and fee income to identify trends, risks, and opportunities.
• Track key financial and risk metrics (loan growth, deposit mobilization, CASA ratio, NIM, CIR, RAROC, FTP impacts, cost of funds) against targets.
• Develop and deliver timely management reports to business heads and GEB leadership.
• Support business heads with financial insights and recommendations to optimize P&L performance at both segment and portfolio level.
• Work closely with Relationship Management, Product, and Strategy teams to evaluate business initiatives, campaigns, and pricing strategies.
• Provide financial input on new products, risk-based pricing, and customer-level profitability analysis.
• Evaluate ROI of business programs or products (e.g., CASA push, merchant acquisition, supply chain financing).
• Support the development of frameworks for deposit / loan growth, ESG / green financing, and new revenue streams.
• Provide financial models for partnerships, collaborations, and MoUs (e.g., CGC guarantee programs, supply chain ecosystems).
• Partner with GEB leadership on special projects, including performance reviews, transformation initiatives, and regulatory-driven programs (MFRS9, CCPT, Basel III).
• Strengthen financial discipline across business units through monitoring of costs, FTP allocations, and balance sheet efficiency.
• Undertakes all financials related work as assigned.

Job Requirements

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