Overview
We are a professional fishing tackle manufacturer, distributor, and wholesaler, headquartered in Bukit Mertajam, Penang, Malaysia. Renowned for our handmade fishing lures, we have grown into Malaysia’s leading specialist snakehead fishing equipment brand, serving over 600 dealers and a thriving community of more than 400,000 loyal followers on social media.
We are committed to ESG initiatives, leading sustainable fishing efforts through biodegradable hooks, artificial bait promotion, and social impact programs that support local employment and education.
We are growing and now we are looking for talent to join our team to grow with us!
Position
Sales Manager to lead our dealer sales operations and support our growth across Malaysia’s fishing tackle market. In this role, you will build a deep understanding of our brand, product line and dealer network strategies through structured and hands-on training conducted within our headquarters. You will lead a team of sales executives, develop effective dealer management systems and drive revenue growth through strategic sales planning, incentive programs and market expansion initiatives. This is a key leadership role requiring strong people management, sales execution and a deep understanding of dealer-based distribution within the fishing industry.
Responsibilities
Career Development & Learning : Opportunities for professional growth in finance and continuous upskilling.
This position is responsible for overseeing daily accounting operations and ensuring the integrity of financial data across our branches in Malaysia and subsidiaries in Indonesia and Thailand, including accounts receivable (AR), accounts payable (AP), general ledger (GL), bank reconciliations, inter-company transactions, and commission / incentive calculations. The ideal candidate will have strong hands-on accounting experience, be confident in liaising with external financial advisors and tax agents and be capable of supporting the setup and maintenance of financial reporting systems. The role requires hands-on, analytical, and capable of leading critical finance processes while providing strategic insights to support business decisions.
1. Financial Setup & External Coordination
Work closely with external financial advisors, tax agents, auditors, and banker to ensure robust financial reporting and regulatory compliance. Assist in developing and maintaining accounting policies and procedures in line with Malaysian standards and regional operations such as MPERS.
Supervise and perform daily accounting transactions, including invoices, payments, bank reconciliations, and general ledger entries. Review and process employee expense reimbursements, ensuring compliance with company policies and accurate accounting entries. Ensure accuracy and completeness of financial data across all branches and subsidiaries. Liaise with banks and financial institutions to support operations and financing needs. Lead the implementation of the e-invoicing system in compliance with regulatory requirements. Prepare weekly and monthly cash flow forecasts based on collection plans, payment schedules, loan commitments, and project pipelines. Coordinate local and international payments (Local uploads, TT, Inter-company). Ensure accurate inventory costing and proper posting in the financial system.
Assist in preparing monthly and annual financial reports, including P&L statements, balance sheets, and management accounts. Coordinate statutory filings such as SST, IMTS, WHT, and corporate tax with support from external advisors. Support audit processes by preparing the required documentation and liaising with auditors. Ensure timely and accurate submission of tax returns, SST, and other statutory filings.
Consolidate financial data across Malaysia, Indonesia, and Thailand operations. Ensure consistency and alignment of financial practices across subsidiaries. Perform other ad hoc tasks assigned by superiors, including special projects, analysis, or financial support initiatives.
Calculate sales commissions and employee incentives based on structured schemes and agreed-upon performance metrics. Coordinate with HR and Sales departments to ensure correct payout and timely communication. Maintain detailed tracking and reconciliation of commission-related transactions.
Assist in the preparation and consolidation of annual budgets and rolling forecasts. Track actual performance against budget, identify variances, and provide analysis to aid strategic decision-making. Support departmental heads with budgetary insights and financial planning tools.
Requirements
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Senior Account Executive • Seberang Perai, Penang, Malaysia