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Marketing Automation Specialist

Marketing Automation Specialist

DigitalShah Alam, Selangor, Malaysia
30+ hari lalu
Penerangan pekerjaan

Overview

We are seeking a Marketing Automation Specialist (Contract, Remote) to support our APAC marketing operations. The ideal candidate will have hands-on expertise in Marketo and Salesforce , with a strong background in building and optimizing lifecycle processes, lead management, and campaign execution. You will play a key role in ensuring seamless automation, efficient pipeline conversion, and scalable marketing operations.

Responsibilities

  • Manage and optimize Marketo and Salesforce workflows to support campaign execution and reporting
  • Build, monitor, and improve lead lifecycle processes, including MQL-SQL pipeline conversion
  • Collaborate with regional marketing teams across APAC to align automation processes with business goals
  • Develop dashboards and reports to track campaign performance and lead funnel metrics
  • Ensure data accuracy, governance, and compliance across marketing systems
  • Support integration between marketing automation tools, CRM, and other platforms as required

Qualifications

  • Proven experience with Marketo and Salesforce in a marketing automation capacity
  • Strong understanding of demand generation and lead lifecycle management
  • Experience working with APAC or global teams across multiple time zones
  • Analytical mindset with the ability to translate data into actionable insights
  • Strong communication and collaboration skills, with a detail-oriented approach
  • Agency or in-house background in B2B marketing operations is a plus

    • Seniorities

  • Associate

    • Employment type

  • Contract

    • Job function

  • Marketing

    • Industries

  • IT Services and IT Consulting

    • #J-18808-Ljbffr

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