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Senior Marketing Executive / Assistant Manager - Events, PR & Partnerships

Senior Marketing Executive / Assistant Manager - Events, PR & Partnerships

Private AdvertiserKuala Lumpur, Kuala Lumpur, Malaysia
15 jam yang lalu
Penerangan pekerjaan

Overview

We are looking for a versatile Marketing & Communications professional to oversee events, partnerships, PR, and brand storytelling. The role covers end-to-end event management, strategic collaborations, media and influencer engagement, and consistent brand representation to drive visibility, engagement, and customer experience.

Marketing Events & Activations

  • Plan, manage, and execute brand and product events, including launches, exhibitions, workshops, and experiential marketing activations.
  • Lead the end-to-end event process — from conceptualization, budgeting, vendor management, and logistics coordination to on-site execution and post-event evaluation.
  • Ensure all events align with brand image and global communication standards.
  • Develop creative event concepts that enhance brand engagement and customer experience.
  • Prepare post-event reports with key takeaways, performance metrics, and recommendations for future improvement.

Collaborations & Partnerships

  • Identify, initiate, and manage strategic brand collaborations and partnership opportunities that align with business values and goals.
  • Explore co-branding or cross-promotional opportunities with lifestyle, tech, automotive, fashion, and art-related brands.
  • Work closely with internal stakeholders and regional teams to evaluate potential partners, negotiate collaboration terms, and ensure effective execution.
  • Maintain strong relationships with existing partners to create long-term value and brand synergies.

    • PR, Media & KOL Engagement

  • Develop and implement local PR strategies to strengthen brand visibility and reputation.
  • Build and maintain strong relationships with media, journalists, photographers, and key industry influencers.
  • Manage press releases, media kits, interview requests, and brand coverage.
  • Curate and manage KOL and influencer collaborations — from selection, briefing, and content approval to performance tracking.
  • Coordinate with regional communications teams to ensure consistency in brand messaging and PR direction.
  • Track and report on media coverage, PR value, and influencer campaign effectiveness.

    • Communications & Brand Representation

  • Act as a brand ambassador at events and industry gatherings.
  • Ensure consistent brand tone and storytelling across all communication touchpoints.
  • Support marketing campaigns and product storytelling through creative PR and collaboration angles.
  • Liaise with creative teams to develop press materials, event collaterals, and digital assets.

    • Job Requirements

  • Minimum Degree in Business, Marketing, or equivalent.
  • At least 5 years of working experience (for Senior position) in retail marketing; experience with luxury brands will be an added advantage.
  • Proficient in all functions of Microsoft Office and Adobe.
  • Strong interest in high-end luxury retail electronics.
  • Good command of English, both written and spoken.

    • Application Details

    Unlock job insights

    Salary match Number of applicants Skills match

    Your application will include the following questions :

  • Which of the following statements best describes your right to work in Malaysia?
  • What’s your expected monthly basic salary?
  • Which of the following types of qualifications do you have?
  • How many years' experience do you have as an Events Executive?
  • How many years' experience do you have in event management?
  • Which of the following languages are you fluent in?

    • To help fast track investigation, please include here any other relevant details that prompted you to report this job ad as fraudulent / misleading / discriminatory / salary below minimum wage.

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