Marketing Manager

Responsibilities

• Manage all Company social media platforms and official website to ensure consistency activity and updated content
• Stay abreast of emerging digital marketing tools, platforms, trends and new technologies.
• Develop strategies and tactics to drive qualified traffic to online platforms.
• Measure and report on the performance of marketing campaigns, gain insight, and access against goals (ROI and KPIs).
• Create marketing and social media campaigns and strategies, including budget planning, content idea, and implementation schedules.
• Create content, copywriting for all social media posting.
• Maintain up to date reporting and documentation in relation to all digital marketing activities.
• Research and monitor activity of competitors.
• Identify potential areas in digital marketing to expand on and propose new effective strategies.
• Be actively involve SEO, Google Analytics and SEM.
• Engaging with online media, third party online vendors, online agencies and etc.
• Develop and implement comprehensive brand strategies, ensuring bran consistency across all touchpoints
• Enhance brand visibility and customer loyalty to strengthen long- term brand equity
• Build and manage strong relationship with PR agencies, media, and brand partners
• Oversee the design and production of brand collaterals
• Plan and manage offline marketing initiatives including events, sponsorships, client engagement, and brand activations.
• Track and evaluate offline campaign performance and prepare post-event analysis reports
• Collaborate with internal departments and external vendors to ensure smooth execution offline campaigns.
• Support other internal departments whenever needed.

Job Requirements

Job Benefits

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