Position : Senior Sport Marketing and Athlete Manager
Company : MNC
Working Duration : 12-Month Contract (Renewable based on performance)
Working Location : Jalan SS 21 / 37, Damansara Uptown, Petaling Jaya, Selangor
Working Day / Hours : Monday - Friday;
Salary : Basic range from RM6,000 - 8,000 (Based on qualifications + experiences) with statutory contribution + leave entitlement + medical coverage + completion bonus
JD :
- Scope : Athletes management, Events, Training (50%)
- Fluent in communication, speak well, extrovert, comfortable in conducting product training.
- Proactive, self-initiated, team player, strong in project management, passionate about brands
- Experience in sport marketing, having network in sports landscape in MY.
Your role
We are looking for a Sports Marketing & Athlete Manager who will be responsible for scouting, contracting, and managing athletes to elevate brand visibility, while leading impactful sports events and activations. This role requires strong experience in athlete relationship management, negotiation, and cross-functional collaboration with Brand, PR, and Trade Marketing teams. The ideal candidate brings a deep understanding of the local sports landscape, a solid network within the industry, and the ability to drive brand advocacy through training, seeding, and strategic event execution.
Athletes' management
Be responsible for the selecting of athletes in the key sport verticals. Monitor and scouting upcoming stars. Align with Brand, PR, local TM teams on the candidates and overall list of the athletesMake a contract offer for the selected athletes (ambassadors) and negotiate with appropriate individual agent, association, teamsDevelop, manage relationships with the contracted and non-contracted athletes & make sure they provide relevant visibility for the brandEstablish the relationships with key national sports organizations (e.g.NOC) and seek for the opportunities to provide additional visibility for the brandPlan and order products (Eyewear / Apparel / Accessories) following the brand direction and commercial needs. Ship it to the athletes in a timely manner.Provide regular seeding reports following the company's processes, communicate to internal stakeholdersPlan and manage seeding budget; regular provide spending trackEvents
Propose and manage local sports events & activities in accordance with the brand direction / local market needsFully leadership the event / activations organization with the support of the trade marketing team, activate athletes in suitable eventsFollow the events / activations approval process through regional teamPlan and manage events / activations budgetProvide the reportsFrom time to time participate in Global Sports eventsTraining - EW + AFA
Coordinate with internal stakeholders on the training needs, plan training calendar and make sure the calendar is approved by WHS / RTL teamsCollate materials and prepare content for the training sessionsParticipate in Brand immersions (1-2 times per year) and other local activities (new product launches)Track, monitor, generate reports and gather feedbackRequirements :
Education : Bachelor's degree in Sports Management, Marketing, Business, or related fieldExperience : Minimum 5+ years in athlete management, sports marketing, or marketingIndustry Knowledge : Deep understanding of the local sports landscapeData-Driven Mindset : Comfort with tracking seeding ROI, event metrics, and athlete performanceExisting Network : relationships with athletes, teams and national sports organizationsKey Criteria for the Role :
Athlete Scouting & Contracting ExpertiseProven ability to identify, negotiate with, and sign athletes as brand ambassadorsExisting relationships with athletes, teams, and national sports organizationsEvent & Activation LeadershipExperience planning and executing branded sports events that drive visibility and ROI.Ability to leverage athlete participation for maximum media / social impact.Stakeholder & Training CoordinationStrong cross-functional collaboration (Brand, PR, Trade Marketing) to align strategies.Ability to develop and deliver product training (athletes, internal teams, customers) to boost advocacyIf you are interested to apply, please forward your latest resume to or
Subject : Job Application - Senior Sport Marketing and Athlete Manager