Head of Marketing

This employer is a fast-growing provider of flexible workspace solutions, offering modern work environments for companies of all sizes. Well-established across Malaysia’s commercial hubs, they are known for delivering community-focused spaces and innovative workplace experiences. As part of their expansion plans, they are seeking a marketing leader to drive brand growth and elevate their market presence.

About the job

This is a strategic role within the commercial team, where you will oversee the full marketing function and drive growth initiatives that strengthen brand visibility, attract new customers, and enhance product‑market fit. You will lead a multidisciplinary team and work closely with commercial and operations leaders to execute high‑impact strategies across both digital and offline channels.

Job Responsibilities

• Develop full‑funnel marketing strategies that broaden reach, increase lead generation, and drive customer acquisition
• Refine brand messaging, positioning, and go‑to‑market strategies for new launches or service enhancements
• Conduct market and competitor analysis to identify opportunities, new segments, and evolving customer needs
• Optimise digital channels including SEO, SEM, paid campaigns, email marketing, and social media for maximum ROI
• Use analytics, A / B testing, and marketing automation tools to refine campaigns and improve conversion performance
• Collaborate with sales and operations teams to align marketing plans with commercial objectives and customer experience
• Gather customer insights and feedback to guide product improvements and evaluate new solution ideas
• Lead cross‑functional initiatives to improve customer engagement and strengthen loyalty.
• Prepare data‑driven reports and dashboards for senior management, ensuring transparency in performance and strategy
• Build partnerships with external communities, business networks, and ecosystem players to support demand generation
• Stay updated with industry trends, digital tools, and new marketing technologies relevant to the workspace sector

Job Requirements

What’s on offer

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing

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