Channel Sales Manager

Overview

Team Manager - Engineering | Atomic Group - Executive Search

Sales Channel Partner Manager – Safety Industry

We are introducing a new position for a Sales Channel Partner Manager , based in Shah Alam with sales coverage across Malaysia . The role focuses on developing and managing our channel partner network for gas detectors and other safety equipment , serving customers in Oil & Gas as well as wider industrial manufacturing sectors.

This role was created to provide dedicated focus on channel development, while our direct sales team continues to manage B2B client accounts.

Key Responsibilities

• Identify, assess, and onboard new channel partners in line with company standards.
• Build and maintain strong professional relationships with existing and prospective partners.
• Work with partners on business planning, sales objectives, and performance targets.
• Support partners with tender processes, pricing, product information, presentations, training, and marketing.
• Monitor and evaluate partner performance; share regular insights and reports with management.
• Design and implement incentive programs to boost growth through partners.
• Conduct regular review meetings with partners and prepare quarterly performance reports.
• Coordinate receivables and inventory allocation with Finance and Sales teams.
• Maintain strong product knowledge to support channel growth and promote solutions.
• Regularly update sales funnel, forecasts, and market intelligence to identify opportunities.
• Achieve sales budgets and contribute to long-term strategic goals.
• Research new markets, customer segments, and partnership opportunities.

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What We’re Looking For

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