E-Commerce Marketing Analyst

Responsibilities

• Planning, executing, and monitoring the performance of marketing campaigns across different channels like social media, email, and paid advertising.
• Implement a tracking system to monitor growing and dropping items.
• Manage and optimize the company's e-commerce platform, including online marketplaces, and social media channels.
• Develop and implement effective digital marketing strategies to drive traffic, increase conversions, and boost online sales.
• Conduct market research and competitor analysis to identify opportunities and stay ahead of industry trends.
• Stay up-to-date with the latest e-commerce trends, technologies, and best practices, and implement them to enhance the company's online presence.
• Lead the content strategy for each platform, ensuring alignment with sales objectives, campaign themes, and seasonal opportunities.
• Develop and implement winning strategies for Shopee & Lazada to achieve monthly and quarterly sales targets.
• Track campaign ROI, audience engagement, and sales impact, providing feedback for continuous improvement.
• Plan, brief, and oversee production of engaging product videos, livestream scripts, product descriptions, and promotionalcreatives.

Qualifications & Experience

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