Brand Executive

Overview

Focus on acquiring, converting, and retaining members.

Responsibilities

• Handle promotional activities, operations, and campaign / website maintenance.
• Plan and monitor campaign spending against allocated budgets, ensuring target achievement and accurate records.
• Manage and oversee contests, giveaways, and related aspects within assigned projects / campaigns.
• Create, write, and proofread content for campaigns / websites.
• Collaborate with advertising or media experts to enhance campaign / website performance.
• Conduct market research and competitor analysis to track industry trends.
• Analyse member data for reporting and improve marketing effectiveness.
• Assist in overseeing the digital marketing department, including the marketing database, incoming emails, and display advertising campaigns.

Job Requirements

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