Assistant Manager, Digital Marketing & Market Research (Property Development)

Assistant Manager, Digital Marketing & Market Research (Property Development)

Responsibilities

• Take responsibility for the digital marketing department and efficiency of day-to-day operations
• Develop and implement operational strategies, policies and procedures that align with the company’s goals and objectives
• Brainstorm and generate ideas and strategies for digital marketing campaigns
• Develop engaging, creative, innovative content for regularly scheduled posts and ads
• Collaborate with the Sales and Marketing Team to ensure that posts are engaging
• Plan and execute all web, SEO / SEM, database marketing, email, social media, and display advertising campaigns
• Daily monitoring and analysis of campaign performance to identify opportunities for optimization
• Manage a team of digital marketing professionals, including setting goals, providing guidance and ensuring collaboration among team members
• Stay updated with industry trends and conduct market research to identify opportunities for growth and improvement in digital marketing strategies
• Maintain brand consistency across all digital marketing channels and ensure that messaging aligns with the brand’s identity and values
• Conduct A / B tests to optimize marketing campaigns and strategies for better performance
• Be prepared to respond to digital marketing crises or reputation management issues promptly and effectively
• Attend to other tasks from time to time as assigned by the Head of Sales & Marketing Department
• This position is based in Bandar Bukit Puchong, Selangor

Requirements

Company

AYER Holdings Berhad is involved in properties and plantations businesses with flagship projects including Bandar Bukit Puchong, located in the growth corridor south of Kuala Lumpur.

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