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Performance Marketer

Performance Marketer

StarfishKuala Lumpur, Kuala Lumpur, Malaysia
30+ days ago
Job description

Starfish Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

5 days ago Be among the first 25 applicants

A fintech client is seeking a Performance Marketer . In this role, you\'ll drive measurable growth through data-driven strategies and paid digital channels by optimizing and scaling campaigns across various platforms. You will play a crucial role in shaping client\'s business by improving their online presence, driving customer acquisition, and increasing engagement. Utilizing your data-driven insights, you\'ll enhance visibility across digital channels, ensuring our products effectively connect with and resonate with the right audience.

Responsibilities

  • Facilitate performance marketing campaign optimization across paid search, display, social media, programmatic, and other digital channels to drive traffic, lead generation, and conversions
  • Leverage analytics and performance data to make real-time adjustments, maximizing ROI and reducing customer acquisition costs
  • Develop and implement multi-channel strategies that align with overall marketing goals and core audience segmentation
  • Maintain detailed performance reports, identifying trends and insights to continuously improve campaigns and inform future strategies
  • Conduct A / B tests on creative, targeting, and landing pages to continually improve performance
  • Facilitate performance marketing agency conversations to ensure timely completion of optimization work
  • Manage performance marketing budgets, making data-backed recommendations to optimize spending and improve campaign efficiency

Qualifications

  • Previous experience in performance marketing with a proven track record of managing and optimizing paid digital campaigns
  • Expertise in Google Ads, Meta Ads, LinkedIn, and programmatic advertising platforms
  • Strong understanding of data analytics, conversion optimization, and tracking tools (e.g., Google Analytics, SEMRush, etc.)
  • Ability to work with cross-functional teams and manage multiple projects in a fast-paced environment
  • Excellent communication and reporting skills, with an emphasis on presenting performance data and actionable insights

    • Job Details

  • Seniority level : Associate
  • Employment type : Contract
  • Job function : Other
  • Industries : IT Services and IT Consulting

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    Performance Marketer • Kuala Lumpur, Kuala Lumpur, Malaysia