Product Marketing Manager, MV Distribution Solutions

Product Marketing Manager, MV Distribution Solutions

ABB, a global market leader, seeks a Product Marketing Manager to drive sales and market growth for Medium Voltage Distribution Solutions (ELDS) in Malaysia. The role reports to the Marketing & Sales Manager and supports sales activities, defines product marketing strategy, and ensures local go-to-market implementation.

Responsibilities

• Creating, planning, and ensuring implementation of the local go-to-market product marketing strategy, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy.
• Focusing on achievement of the target set for metrics like total demand orders (by ABB and third-party), growth margin percentage, net price variance, Net Promoter Score (NPS), inventory turn on finished goods, and on-time delivery as requested.
• Evaluating market opportunities, determining appropriate activities aligned with the overall strategy, and coordinating opportunities across local divisions and local business units, as appropriate.
• Ensuring balanced growth for all product lines, product groups, and business line and creating product demand by promoting technical aspects, providing solutions, and utilizing value-based selling approach, including responsibility for homologation processes in the utility segment.
• Maintaining Salesforce CRM, including workflow, reporting, data integrity, and process improvement. Analyzing sales data and market performance to inform strategic decisions and improve marketing efforts.
• Developing, executing, and monitoring marketing programs across various channels and communications with internal / external stakeholders.

Qualifications

Benefits

About ABB

ABB's Distribution Solutions Division facilitates the efficient and reliable distribution, protection and control of power by improving electric power quality while strengthening the resilience of the grid. The Division offers segment-specific products and solutions that largely serve utilities, industry and infrastructure segments, often providing the requisite medium-voltage link between high-voltage transmission systems and low-voltage users.

Location

Kota Damansara, Selangor, Malaysia

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