Social Media Manager – Chariot Agency
Location : Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
Owns the social media presence for key accounts. Develops and executes content strategies that align with brand objectives and creative direction. Collaborates closely with creative and account teams to ensure consistency in tone, storytelling, and timing. Tracks and interprets performance metrics to inform improvements and new opportunities.
Key Responsibilities
1. Strategy & Content Planning
- Translate marketing objectives and brand positioning into actionable content strategies.
- Define social direction, tone, and calendar themes across key campaigns and always‑on content.
- Partner with creative and account leads to ensure ideas are socially strong and aligned with wider campaigns.
- Review trends and platform insights to identify new opportunities for engagement and storytelling.
2. Content Oversight & Quality Control
Review all social copy and creative for quality, tone, and relevance before publishing.Provide direction and actionable feedback to creative and copy teams.Ensure all content is optimised per platform and supported by data‑driven reasoning.Plan and monitor the publishing schedule, ensuring all posts meet deadlines and approval processes.3. Reporting & Insights
Track campaign and monthly metrics across engagement, reach, and audience growth.Identify high‑performing content and extract learnings to guide upcoming work.Prepare performance decks or reports with actionable insights and next‑step recommendations.Collaborate with strategy or media teams to align findings with broader marketing KPIs.4. Team & Client Management
Oversee daily workflows of Social Media Executives and Seniors to ensure smooth operations.Provide mentorship, feedback, and development opportunities for the team.Act as a key point of contact for clients on social media strategy, reports, and recommendations.Ensure social output aligns with client expectations, tone, and objectives.Seniority Level
Mid‑Senior level
Employment Type
Full‑time
Job Function
Marketing and SalesAdvertising Services#J-18808-Ljbffr