Marketing Manager

Overview

FXIFY is a leading proprietary trading firm, founded in 2023 by industry veterans with deep experience in finance and brokerage. Despite being a young company, we have quickly made our mark in the prop trading space, thanks to our commitment to innovation, technology, and trading excellence. We’re on a mission to redefine what’s possible in prop trading — and we want you to be part of it.

We’re looking for a talented, creative, and Forex-savvy Marketing Manager to join our growing team in Kuala Lumpur. In this role, you’ll lead FXIFY’s growth through localized, compliant, data-driven marketing that builds brand trust, drives quality sign-ups, and lifts revenue.

In more detail you will be responsible to :

Responsibilities

• Develop, execute, and manage strategic marketing plans to drive brand awareness, customer acquisition, and revenue growth.
• Lead and mentor a high-performing marketing team, ensuring projects align with company goals and are delivered on time.
• Analyze market trends, customer insights, and competitor strategies to enhance marketing efforts.
• Oversee multi-channel marketing campaigns, including social media, email, paid ads, affiliate marketing, content, and partnerships.
• Manage and optimize affiliate marketing programs to expand partnerships and track performance.
• Interpret multi-channel attribution data to optimize marketing spend.
• Collaborate with developers to ensure product updates, website changes, and landing pages align with business goals.
• Work with copywriting and design teams to develop impactful marketing strategies and promotional materials.
• Partner with external agencies to ensure optimal campaign execution and performance.
• Create, manage, and track Jira tickets for development and design tasks to ensure clear communication and timely execution.
• Work closely with data analysts to optimize customer acquisition and retention strategies using Client Lifetime Value (LTV) analysis.
• Manage marketing budgets and allocate resources for maximum ROI.
• Measure campaign performance, track key metrics, and adjust strategies to achieve optimal results.
• Ensure brand consistency across all marketing initiatives and communication channels.

Qualifications

Benefits & Details

Job Function & Industry

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Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

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