GTM Manager

Role Summary

The GTM Manager will be responsible for shaping and executing go-to-market strategies that accelerate product success and deliver strong business outcomes. This role is not only about launches — it is about building a systematic GTM framework that integrates product positioning, channel strategy, and market execution to drive sustainable growth. The ideal candidate is a strategic leader with a holistic view of the market, capable of inspiring a team, influencing cross-functional stakeholders, and turning insights into competitive advantage.

Key Responsibilities

• Strategic GTM Framework : Build and institutionalize a go-to-market system that ensures seamless product launches, market readiness, and long-term competitiveness.
• Consumer & Market Orientation : Translate customer insights, competitive analysis, and market dynamics into differentiated positioning and impactful GTM strategies.
• Cross-Functional Leadership : Partner closely with Product, Sales, Marketing, and Operations teams to ensure alignment and flawless execution of GTM initiatives.
• Commercial Impact : Drive strategies that not only capture market share but also strengthen brand equity and profitability across categories.
• Resource Planning & Optimization : Manage GTM budgets, timelines, and resource allocation to maximize efficiency and return on investment.
• Team Leadership & Development : Guide and mentor team members to adopt a holistic, business-oriented perspective, fostering strategic thinking and execution excellence.
• Performance Management : Define KPIs for GTM success, monitor outcomes, and continuously refine strategies based on data-driven insights.
• Business Influence : Act as a trusted advisor in management discussions, shaping product and channel decisions with a deep understanding of market dynamics.

Requirements

What we offer

At Honor Technology (Malaysia) Shd Bhd, we are committed to creating an environment that fosters personal and professional growth. In addition to a competitive salary, you will enjoy a range of benefits, including :

About us

Honor Technology (Malaysia) Shd Bhd is a leading provider of innovative technology solutions, helping businesses and individuals unlock their full potential. With a strong focus on product development and customer-centric innovation, we are revolutionising the way people interact with technology. Driven by our values of excellence, integrity, and teamwork, we are committed to creating a positive impact in the communities we serve.

If you are excited by the prospect of joining our dynamic team and contributing to our continued success, we encourage you to apply now.