Senior Executive, Brand Marketing

Overview

This is an exciting opportunity to join the dynamic brand marketing team at Fraser & Neave (F&N), a leading consumer goods company. As our Senior Executive, Brand Marketing, you will play a pivotal role in shaping the brand strategy and positioning for our portfolio of renowned consumer brands. Based at our office in Shah Alam, Selangor, this is a full-time position that will allow you to leverage your expertise in brand management to drive growth and innovation.

Responsibilities

• Developing and executing effective brand marketing campaigns to enhance brand awareness and equity
• Conducting market research and consumer insights analysis to inform brand strategy and planning
• Collaborating with cross-functional teams to ensure consistency in brand messaging and implementation
• Managing brand budgets and optimising marketing investments for maximum impact
• Monitoring and reporting on brand performance metrics to drive continuous improvement
• Staying abreast of industry trends and competitor activities to identify opportunities for competitive advantage

Qualifications

What we offer

At F&N, we are committed to providing our employees with a rewarding and fulfilling work environment. In addition to a competitive salary, you will enjoy a range of benefits, including :

About us

Fraser & Neave (F&N) is a leading consumer goods company with a rich history dating back to 1883. We are renowned for our portfolio of iconic brands, including F&N, OISHI, BEAR BRAND, and F&N NUTRISOY, which are enjoyed by consumers across Asia. With a focus on innovation and sustainability, we are committed to delivering high-quality products and exceptional customer experiences.

If you're passionate about brand management and eager to contribute to the growth of a dynamic consumer goods company, we encourage you to apply for this exciting opportunity.

Click apply now to submit your application.

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