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Social Media Manager

Social Media Manager

AtomeKuala Lumpur, Kuala Lumpur, Malaysia
1 hari lalu
Penerangan pekerjaan

Social Media Assistant Manager

Social Media Assistant Manager role at Atome, Kuala Lumpur, Malaysia

About Atome Financial

Headquartered in Singapore, Atome Financial is building a world‑class tech‑enabled financial services platform that is the best companion of our customers lifetime. As a part of the Advance Intelligence Group, a Series D fintech unicorn and ranked Top 10 on LinkedIn’s 2023 Top Singapore StartUps list with over 1,400+ staff worldwide, we are united by a shared vision and purpose : to Advance with Intelligence for a Better Life— for our customers, colleagues and communities.

Atome Financial operates in 5 ASEAN markets (Singapore, Malaysia, Indonesia, Philippines and Thailand). We have 3 key products :

  • Atome BNPL : A leading buy‑now‑pay‑later brand in ASEAN and partners over thousands of online and offline brands
  • Atome Card : A pay‑later anywhere card
  • Kredit Pintar : A leading Indonesia digital lending app, regulated and supervised by Indonesia’s Financial Services Authority (OJK)

Responsibilities

  • Support the planning and execution of strategic social media initiatives, including campaign launches, brand activations and product rollouts.
  • Manage content calendars, posting schedules and campaign timelines to ensure consistent and timely delivery.
  • Integrate SEO principles into social media strategy and content planning to improve discoverability and engagement across search and social ecosystems.
  • Collaborate with cross‑functional teams (Brand, Creative, Partnerships and Operations) to align messaging, objectives and performance goals.
  • Localise content and messaging to reflect Malaysian market nuances while maintaining brand tone and global consistency.
  • Identify opportunities to grow engagement and followers through relevant trends, collaborations and platform innovations.

    • Content Development & Execution

  • Oversee the end‑to‑end content process across key platforms (Instagram, TikTok, Facebook, LinkedIn, X, etc.).
  • Work closely with creative teams and external vendors to produce high‑quality, on‑brand visuals and copy.
  • Review and approve content before publishing to ensure accuracy, cultural relevance and brand consistency.
  • Manage influencer or creator collaborations, from brief development to performance tracking.

    • Performance Tracking & Reporting

  • Monitor, analyse and report on social media performance, engagement rates and audience insights.
  • Provide actionable recommendations to optimise future campaigns and content strategies.
  • Maintain records, analytics dashboards and content libraries for internal reference.

    • Collaboration & Team Support

  • Partner with the Brand & Campaigns Lead to drive brand‑building efforts through social storytelling.
  • Collaborate with CRM and Partnerships teams to integrate social media into the broader marketing funnel.
  • Stay informed on emerging trends, competitor activities and platform algorithm changes to ensure best‑in‑class execution.

    • Requirements

  • Minimum 3 years of experience in social media management, digital marketing or content strategy.
  • Proven experience managing social media channels and campaigns for brands (preferably in e‑commerce, fintech or tech sectors).
  • Strong understanding of social media analytics, performance metrics and platform tools.
  • Excellent writing and storytelling skills with strong visual sensibility.
  • Deep understanding of Malaysian consumer behaviour, pop culture and content localisation practices.
  • Organised, proactive and comfortable managing multiple projects in a fast‑paced environment.
  • Experience collaborating with cross‑functional teams and creative partners.
  • Fluent in English; proficiency in Mandarin is a plus due to regional coverage.

    • Seniority level : Mid‑Senior level. Employment type : Full‑time. Job function : Marketing and Sales.

    #J-18808-Ljbffr

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    Social Media Manager • Kuala Lumpur, Kuala Lumpur, Malaysia

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